SMG finds itself working with a diverse, but sometimes competitive, group of clients who entrust us with confidential & proprietary information. Every engagement is started with a strict commitment & compliance to protecting the interests of our clients, their work-effort and relationships.
Over 35 years leading and consulting for public companies all the way to pre FDA start-ups provides our clients with the business maturity and acumen to succeed. With a successful track record of leading organizations of over 1000 down to a group of 5-6, leadership is a critical element in any company and SMG can help provide it.
Increasing sales needs to be guided by a multi-dimensional strategic plan. Far too often, early phase companies hold too much faith in the "build it & they will come" approach to the market. SMG helps guide "go to market" strategies increasing speed to execution and ultimately increased revenues.
This is where SMG accelerates. With years of experience, a diverse client list and a thirst for emerging markets and technologies, SMG offers innovative and creative ideas that many companies don't have exposure to.
Incorporating Six Sigma training into decision making, provides our clients with the resources to properly map critical activates.
As companies plan for growth they often overlook the human capital requirements of the business. SMG has been involved in the recruitment, hiring & training of 100's of professionals. This experience helps our clients map talent acquisition and recruitment timelines to match sales and growth expectations.
It was once said "fail to plan...you plan to fail." Especially with early phase companies, there is little room for failure or costly mistakes. "Winging it" is no way to run a business & just doesn't support sustainable growth and making future financial decisions.
Although our strength is business development, our passion is marketing, branding and promotion. Early phase companies have to present themselves professionally to the market and drive customer awareness. You not only have to act like a company you have to look like a company. A companies "market presence" can have a significant impact on gaining customers, higher pricing, investments and your position vs. competition.
Many of our clients seek investment capital, but don't understand, or have the knowledge, to the amount of preparation it takes to attract bonified investors. Simply having a good idea or product isn't enough as PE, VC, Family office or conventional banking, seek low risk and ROI supported by well vetted financials, pitch decks, valuations, captables, business plans, etc. SMG has helped prepare dozens of "books" which increase the chances of a successful money raise
Many of our clients have not had the experience to be a good negotiator …or even know how to prepare for and conduct a good negotiation. SMG has experience in successfully negotiating multi-million dollar contract and understand what it takes to win for our clients.
In some cases, young companies have built a sales team that has outgrown the bandwidth of the owners and needs sales training, management & supervision. It also can't afford to take its best salesperson and promote them to management yet, because they need sales. Player coaches don't usually work. SMG can help lead those teams until a clear manager emerges.
SMG offers its clients a detailed analysis of the current and future of the business. This includes sales analysis, marketing effectiveness, market assessment and competitive landscape.
Often overlooked, SMG can help clients develop a well structed value proposition that will resonate with customers. Pricing strategies, cost analysis, price elasticity are all critical to future success.
Digital marketing, impressions, Google optimization, social media and e-commerce are all becoming critical for business to compete. SMG understands these markets and has the relationships to properly position companies in the digital world marketplace.
When going to market to raise capital or investors, usually the first request is for a "pitch deck" or "your book." Your pitch deck is not a simple power point. Its a comprehensive financial with many parts: Exec. Summary, Financials, CapTable, Proforma, Use-of-Funds, market Analysis, Projections, etc.
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